How to Stop Losing Quality Students and Money in Your School and Educational Business
If you suffer from dwindling student enrollment and a decrease of full pay tuition students… If you have great
educational software, a textbook, full curriculum, or a service that you can’t seem to sell… if you are frustrated with spending money to recruit new students to your school, only to have them choose your competitor or the public school sector, or are spending significant money on advertising, yet not seeing a return on your investment…
Then this message is just for you… Here’s why…
There’s a way to enjoy increased student enrollment and consistent revenue from your product or service without the headaches and stress of shutting down or going bankrupt.
And you need to realize, there is a cost to not dealing with this…
If You Ignore Your Enrollment and Sales Problem, It Just Gets Worse
What most people do when facing dips in yearly enrollment or low sales is cut tuition costs…spend more money recruiting…reduce the prices of their product or service…try new social media ad campaign strategies.
And the list goes on...
But for most people, none of that works. Here’s Why…
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They don’t really understand the “Key” reason why student enrollment is falling.
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They don’t know how to educate students and parents on their Unique Selling Proposition that sets them apart from their competitors.
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They don’t know how to articulate how their educational software, curriculum, or program meets their customers needs in ways that motivates them to buy-Now.
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And what happens if you just do nothing? If you just keep doing what you’ve been doing?
Your educational institution, steeped and rooted in rich tradition is forced to close...Your innovative product or service never makes the transformation it was designed to create for students and parents or produce the financial abundance for your company.
How I Can Solve Your Enrollment and Lack of Sales Problem
I’ve got an answer that works.
Here’s How:
Let Me Write the Marketing Ad Sales Copy to Increase Your School Enrollment or Boost the Sales Revenue for Your Educational Product or Service.
Who am I and Why You Should Listen to me?
My name is Antoine McCoy and I am a Professional, Freelance Copywriter, specializing in the education sector.
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As a 20+ year veteran National Board Certified Special Education Teacher/Learning Specialist in New York City, Alabama, and Oregon, in both public and private schools, I understand and can speak to the unique needs of teachers, students, and parents.
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The world of education is unique and a culture on its own. Being immersed in this world for over 2 decades, I am ideally suited to speak the specific language that motivates parents, educators, and students to loyally enroll in your educational institution or buy your product or service that will improve the learning of their students or child.
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As an alumnus of a few elite private schools (George School (PA), Brown University (RI), and Bank Street School of Education (NYC), respectively, I have walked in the shoes of a prospective student, intimately understanding not just the features, but the benefits these types of educational institutions offer.
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I have studied the skill of copywriting through different professionals and organizations, most notably under world-renowned copywriter and communications strategist, Ray Edwards. Currently, I am a Ray Edwards International Certified Copywriter, where we uphold a high level of professionalism through a specific code of conduct.
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Over the past 5 years as a writer, I have been a collaborating author in 4 books. In two of the books I write about motivating kids and helping students overcome math anxiety. The other 2 are faith-based books in regard to prayer.
My background and current experience in the education arena coupled with my writing skill set display a unique ability to serve you and your clients needs. My educational copywriting skills effectively communicate and bridge the gap from merely educating on the features your educational institution, product, or service has to offer to amplifying the benefits and transformation that will occur as a result of attending your school or utilizing your product or service.
It Worked For These People, And It Will Work For You
Here’s what it did for me… I was an inner city kid from the Bronx, New York, who was attending a public junior high school,when I got introduced to an elite private, Quaker boarding school in Pennsylvania.
That private school opened doors and provided resources and connections for me that public schools in the Bronx, New York couldn’t offer.
As a result, I was able to attend and graduate from an Ivy League University with honors.
Then, later I was able to go on to another private education institution where I received an advanced degree in education…
My career opportunities as a result from matriculating at these private institutions were limitless.
And it’s not just me.
Rob H. is a film director out of Atlanta, GA with a number of film and television credits in his name .
Asha M. works for the Attorney General out of LA, California.
Sam L. is currently a script writer on one of the most popular sitcoms on television.
James F. is a neurosurgeon out of Johns Hopkins Medical School.
And the list goes on…
Finally, It’s Your Turn
When you hire me as the copywriter for your next marketing project, you’ll receive…
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- Conversational sales copy and email marketing/autoresponder sequences that create engagement and builds relationships that will attract your ideal prospects to your college, university, K-12 school, organization, or your product or service.
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Student enrollment that allows your educational institution to not just survive, but thrive.
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Revenue and on-going sales for your educational software, products, and services.
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This is all accomplished through my three-fold process: Investigate. Instruct. Inspire.
First, along with you and your team, I thoroughly research your target market and identify their current struggles and needs.
Next, I instruct your potential prospects and clients through the written sales copy on the benefits your educational institution, product, or service provides in solving their problems, easing their struggles, or fulfilling their needs.
Finally, through real life stories and case studies, I inspire your ideal prospects and clients to take action by enrolling in your schools, purchasing your educational products, or investing into your service.
And you are 100% safe to try me out.
If you are interested in the specialized direct sales copy and email marketing services I offer, let’s connect. I offer free 30 min consultations via phone, Skype, or Zoom technology where we can talk with no pressure and determine if your educational marketing project and my services are a good fit.
If your project and my copywriting skill set are a good fit, then you’ll be delighted -and I think that’s exactly what will happen.
If for some reason you’re not delighted with hiring a professional copywriter, with a diverse background and experience in the educational sector then just let me know after our free consultation call and we will respectively part ways. Seriously. No pressure.
It’s Decision Time
You have a choice to make: Do what you’ve been doing (or worse, do nothing at all). You know where that will lead. Flat or declining student enrollment. Low sales. Limited cash flow. Dwindling business.
Is that really where you want to go?
Take a new action, and get a new result.
Finally, get sustainable student enrollment, consistent sales, and the positive growth your educational institution or business deserves.
Which do you really want for yourself?
Here’s what to do now… Click on the link below and I will get back in touch with you as soon as possible to set up a time to discuss your upcoming project.
https://therealmccoywrites.com/contact-us/
F.A.Q.’s
Here are some common frequently asked questions that potential clients may have:
- How much will it cost for your copywriting services? Do you charge by the hour or the project? I charge by the project and not by the hour. The cost for my services depends on the project. Every project I take on involves specific needs of my clients and that is all taken into consideration when setting the fee.
- How fast are you able to complete the copywriting project? Again, the answer to that depends upon the project and the specific needs involved with it.
- Are revisions offered and if so, how many? Included in the project are up to two revisions, within 30 days upon the completion of the assignment. After that any more revisions will require an extra fee. Please note that any revision done must be directly related to the sales copy I originally submit. Any revisions not related to the original sales copy is considered a new project and a new fee will be set.
In closing…
I like to share with my clients why I write direct response sales copy. I became a copywriter because I love helping my clients bring positive transformation to their prospective students, customers ,and clients . Connecting with my clients through relational sales copy is a rewarding and fun endeavor.
I hope I can serve you in the near future!
Antoine McCoy
Professional Freelance Copywriter.
